Global Leadership
The mBolden Global Leadership team is made up of an esteemed group of women throughout the world. They come from all different backgrounds creating diversity that helps drive the organization forward in a meaningful and impactful way. They volunteer their time to help connect, inspire and empower women in the digital space.
Complete the form here if you want to learn more about the organization and understand how to get involved.
Tash Jefferies
President
Tash Jefferies is the founder of Diversa (a diversity hiring tech company), Entrepreneur-In-Residence with 500 Startups, and digital media strategist.
Her additional titles include Best-Selling Author, Top 50 Health Blogger according to Huffington Post, and one of 33 Badass Black Womxn in Silicon Valley.
Lars Mehanna
President
Lara Mehanna has been leading change in digital and mobile for the past 20 years in driving transformation, innovation, strategy and mentorship at media and ad tech companies. She has always seen the value in building a “tribe” which influenced her to take on a larger role elevating and empowering women throughout her career.

Global Marketing
Rachel Pasqua
Chief Marketing Officer
Rachel Pasqua leads product marketing, corporate marketing, and creative for Verve, the leading platform for programmatic mobile video and display, and serves on the board of the IAB Mobile Center of Excellence. Previously, she oversaw emerging platforms for GroupM’s MEC and has held executive roles at Hearst’s iCrossing, Omnicom’s Organic, and many early-stage martech and adtech startups. An in-demand voice on innovation and mobile user experience, branding, and media, she has presented at numerous prominent industry events, judged the prestigious Communication Arts Interactive Design Awards (2010), and had her writing appear in trade publications such as Adweek, AdAge, AdExchanger, Campaign, and Digiday. Rachel has been a member since the early days of the organization, having joined Women in Wireless in 2010, and stepped up to lead marketing efforts as CMO of mBolden in June 2019.
Global Governance
Ana Browne
Chief of Staff
Ana Browne is an executive with 15 + years of proven achievements in the digital media strategy and operations. Ana is a strategic and tactical leader with an international business perspective. She the CEO/Founder of ABC Digital Group, and as digital strategy consultant, Ana provides publishers support on their programmatic monetization.
Before she was VP of Programmatic sales and global partnerships for Newsweek Media Group, and Head of Programmatic for Terra Networks, the largest Latin America digital media company. Ana is from Brazil and holds a MBA in Business from USP. Ana always wanted to support women’s career development, and MBolden has been a great organization for her to contribute.
Sherry Ailsworth
Chief Recruiting Officer
Sherry is a born connector. She excels at connecting people with unique needs to people with unique capabilities in the shortest amount of time. Nothing is more exciting to her than watching a talented professional discover the right “fit” with a new opportunity, unless you count the thrill of satisfying a client who’s discovering an amazing new recruit whose “fit” score is OFF THE CHARTS!
It was not until she got into recruiting in 1998 with Microsoft that she realized being a connector was a gift. Connecting people most certainly is a gift, and she is committed to bringing that gift to the digital marketplace.
She believes the time has come to reform the field of recruiting from the “numbers game” that many have called it. That’s what cynics say. Recruiting needs a new focus, and that focus is “fit.”
Global Expansion - Chapter Nurturing
Dawn Hoffman
Global Expansion Co-Chair
Dawn is the CEO/Founder of Regulus Enterprises, a webinar event company, and Vice President at Wanashaker, a digital agency for start-ups & mid-sized businesses. She also assists with management of client marketing efforts for Mobile Businesses Services, Inc, and continues to provide marketing support for personal clients.
She obtained her MBA from Kutztown University and has over 20 years of experience in marketing and graphic design. She is very much interested in the Revolutionary War era and sits on the Board of Directors for the Paoli Battlefield Preservation Fund. Dawn currently resides in a suburb of Philadelphia and enjoys experiencing the rich history of the area.
Leah Andreini
Global Expansion Co-Chair
Leah Andreini is the founder of Andreini Consulting and has over 10 years experience as a seasoned marketing and digital strategist with corporate roles at Procter and Gamble, L’Oreal USA, and LVMH. With a passion for the beauty space, Leah has worked extensively across a wide digital landscape including e-commerce, branded content, mobile app development, digital marketing, social media, and digital strategy. Having worked in New York for a decade, she thrives in fast paced environments, and has reached a fundamental understanding of beauty and luxury métiers. Leah now resides in San Francisco with her husband and son.
Executive Women’s Initiative
Liz Horowitz
Co-chair
As Vice President of Sales at several organizations, Liz has secured significant revenue from enterprise and top tier clients through platform and advertising solutions. She has led mobile and digital sales for brands such as MillerCoors, Mondelez, and McDonald’s. Prior, Liz was Sales Director at AOL and ABC Radio Networks in Dallas, Texas.
A move from Dallas to New York City in 2012 brought Liz to MBolden and the global leadership team as Co-Chair Fundraising.
Now, Liz co-leads the Executive Women’s Initiative for MBolden, which creates programming and purpose for women at the top. She led the launch of The MADWomen Podcast in 2016 and now has interviewed over 30 female executives. Find and subscribe to The MADWomen Podcast on iTunes and SoundCloud.
As host of the podcast, Liz interviews executives in mobile and digital to give them a voice and share their story. We learn about the woman behind the profile…their stories, their role models, and inspiration, lessons learned, and overcoming the bumps along the way.
Liz’s work for MBolden continues for a fifth year due to her desire for connecting and inspiring all women as they advance in our business.
Christine Göös
Co-chair EWI
Christine is an award-winning creative with a decade of experience in advertising, copywriting, digital content development and strategy. Christine has previously crafted internationally acclaimed advertising campaigns for brands such as Nissan, GlaxoSmithKline, Fiskars, and many more. Currently, Christine is the global head of content at Smartly.io, a Facebook advertising automation and creative platform. Recognized by Google, The Ad Club of New York, and The Drum as one of the top Young Innovators globally, Christine lends her expertise to top US and international brands through Smartly.io. Christine co-chairs the Executive Women’s Initiative to develop the MadWomen podcast into its second season, reimagining partnerships, content, and distribution for the podcast in 2018.
Sponsorships & Partnerships
Ngozi Ogbonna
Co-Chair, Global Sponsorships & Partnerships
Ngozi has an extensive background in both the mobile and media industries. Her tenure includes integrated and digital marketing at Clear Channel Radio (now iHeartMedia) and Fox Cable Networks. With an MBA from NYU, Ngozi got her start in mobile app monetization and distribution with marketing and growth roles at several mobile tech startups. She has managed client strategy at ad tech firms, InMobi and Drawbridge, and led user acquisition at mobile-first startups, Jump Ramp Games and TodayTix. She currently heads up user acquisition at Fairygodboss, the largest career community for women. She also serves as the Global Sponsorships & Partnerships Co-Chair for mBolden.
Diane Najm
Co-Chair, Global Sponsorships & Partnerships
Diane is CEO & Founder,PhotoPad. After practicing Social Work for over 20 years, Diane leaped into the entrepreneurial world to launch two tech platforms in the photo and digital content marketing space, her first product PhotoPad a consumer photo app on Facebook in 2010 and PhotoPad for Business in 2016. Her passion and leadership continues to empower women to succeed in business through providing resources and connections. She serves on the Board of Directors to Women In Wireless and Women in Tech. A Past Director of Founder Institute, a mentor to startups and invited to the Seattle White House Digital Tech Summit. She regularly speaks about entrepreneurship and leadership. Her credits include, Keynote: YPIN Women Leadership Day, Washington Outstanding Teen Leadership Day, Microsoft, Women Who Code, Women in Tech Seattle and Vancouver and Seattle, Seattle Startup Weekend in which her teams have come in first and second place.
In 2018 received two nominations for startup of the year and innovative product of the year with Eastside Business Awards, 2015 Women of the Year in Business Award, 2012 Mom of the Year Business Award and 2012 Ambassador to the Children Community Award. She continues to do philanthropy work for women and children of abuse serving on the Board of Trustee for Olive Crest.